The Zenata area in Tripoli is home to many diverse restaurants and cafes that aim to cater to the needs of locals and visitors. "Atyab" restaurant is one such establishment that strives to offer a unique dining experience and high-quality service. To increase awareness and the restaurant's online presence, effective social media management strategies were implemented, which helped enhance "Atyab's" presence and expand its customer base.

The primary message the restaurant aims to convey to its audience is offering a unique and distinctive dining experience in an atmosphere of hospitality and comfort.

Creating and Managing Social Media Accounts: Accounts for "Atyab" restaurant were created on major social media platforms such as Facebook and Instagram.

Content was coordinated, and interactions with followers were managed regularly. This included posting pictures of signature dishes, special offers, and promptly and kindly responding to comments and inquiries.

Content Creation: Engaging visual and textual content was produced that reflects the restaurant's identity and atmosphere.

Focus was placed on posting meticulously crafted food photos to entice the audience with a unique dining experience, along with diverse content such as recipes, ingredient information, and nutrition tips.

Enhancing Interaction: Interaction with followers was boosted by asking questions, conducting polls, and encouraging engagement.

Monitoring and Evaluation: The quality and follow-up team at the company monitored the performance of social media strategies by analyzing available data and statistics. They assessed the increase in follower numbers, engagement rates, and the impact of advertising campaigns on customer traffic and sales.